Leicester City: £5.5M 188BET Exposure — Global 2016 Story Still Drives Premium Brand Value
Leicester City's current deal with 188BET is valued at approximately £5.5M/year — revenue that faces a hard deadline when the Premier League gambling ban takes effect.
Leicester's 2016 title is one of the most-told stories in global sport. Their fanbase has unusually high international reach for a mid-table club — creating premium brand opportunities from Asian markets and global underdog narrative brands.
The complete Leicester City gambling exposure analysis. Exact revenue at risk, exposure vs peer clubs, and 3 named replacement sponsor categories. Delivered within 24 hours.
Buy Emergency Audit — £49 → Replacement Shortlist — £199 → Compare all products →Identified as strong demographic fit for Leicester City's fanbase profile. Full analysis in Emergency Audit.
Identified as strong demographic fit for Leicester City's fanbase profile. Full analysis in Emergency Audit.
Identified as strong demographic fit for Leicester City's fanbase profile. Full analysis in Emergency Audit.
Full shortlist of 10 brand targets with contact data available in the Replacement Shortlist report.
Get Full Replacement Shortlist — £199 →Our Brand Intelligence Report tells you if Leicester City is a genuine fit for your audience — or if another club is a better match.